If you are getting ready to sell your home, one of your first steps is likely to be posting it online for people to see. Listing the address, price and contact information are all important. However, one of the most important parts of your listing is the pictures because they're what will catch people's attention and make them more interested.
Don’t Post Too Few
When people are looking to seriously buy something as large and expensive as a house, they want to see what they are buying beforehand. They don't want to see one picture of the front and then move on. They want to see everything. The more pictures you share, the more information prospective buyers have about your home. Furthermore, there may be something in a picture that buyers fall in love with and have to see. For instance, if the master bedroom still boasts the original hardwood floors and stained-glass windows, that might be the picture that gets them to show up and make an offer.
Don’t Be Misleading
Showcase the best parts of your home, but don't try to hide its flaws. If there is a huge hole in the wall and you cover it with a tapestry, that's deception. Furthermore, if your house is in truly bad shape, but all you post are the two rooms that look great and claim it's "like new," that could even be considered false advertising. If the images are too deceptive, then it could be illegal.
Don't Take Pictures at Night or in Bad Weather
Take your pictures on beautiful, bright sunny days. Use as much natural lighting as possible, and avoid taking pictures in dim, dreary light. Your house will look much better on a pretty day. If you are a good photographer, you can experiment with taking your pictures at dawn or during twilight for an ambient glow, but never take photos when it is raining or about to storm.
Basically, be honest with your photos and make them look as appealing as possible. Share plenty of them so buyers don't have to wonder about the rooms you aren't showing, and never use deceptive techniques. If a buyer is truly interested, they are going to show up to look at the home in person anyway, so make sure your pictures are reflective of the true state of your home.
For your best chances of selling your home, you should have a professional photographer take your real estate photos. Contact me today to schedule a session!